Workflow automation, built as a product
Maintenance Loop
For property managers. A tenant texts one number. The Loop sorts urgent from routine, offers the job to the right tradie, gets the owner's OK and closes the job when the invoice matches.
Content and social · for people and businesses
Someone to do your social media.
No time to post? Graphite Digital Studio makes the posts and short videos for your business and puts them out, from $1,490 a month, ex GST, with a 3-month minimum. That is 12 posts a month across two platforms, including 4 short videos. Posting does not bring customers by itself. It keeps a business looking alive and gives people a reason to remember it.
- From $1,490 a month
- 12 posts, 4 of them short videos
- 3-month minimum
- Home base Victoria, Australia
What you get
What 12 posts a month looks like.
Content is whatever a business puts out for people to look at: photos, words and video. Our line for it is "Content that earns the scroll." Here is a normal month.
- 12 posts. About three a week, so your page never sits quiet for long.
- 4 short videos. About one a week, counted inside the 12. A short video usually runs under a minute and is made to be watched on a phone.
- Two platforms. A platform is one social media app, such as Instagram or Facebook. Two done properly beats five done badly. Which two is settled on the call.
- Made for your business. We use no stock imagery on our own site. Every image on it was made for it. We hold your posts to the same standard: your work, not a photo library's idea of it.
Proof
We built these, and we run them.
These are ours. We designed them, built them and keep them running. Each one is live, so you can click through and check the work for yourself.
An app, live on the App Store
BRACED Strength Coach
A strength coach for iPhone that reads your sleep, sets the session and calls every set. We designed it, built it and took it through App Store review. The Android version is in testing.
An online store, built end to end
EYES ONLY
Our own streetwear label. We built its store from the first page to the checkout. It is a custom store, not a Shopify template.
The honest part
Will posting get me more customers?
Not by itself. We won't promise followers, reach or sales, and anyone who does is guessing. Here is what regular posting does.
- It shows you're still open. Someone hears your name and looks you up. If the last post is two years old, they wonder if you're still trading. Recent work answers that.
- It gives people a reason to remember you. Most people who see a post don't need you today. The job is to be the name they think of when they do.
- It shows the work. A finished job, a new product, how something gets made. Proof beats a slogan.
- It doesn't replace being found. If people can't find you on Google, fix that first with local SEO and AI search or a website that says what you do.
Who it's for
Who it suits, and who it doesn't.
- You have no time to post. You're on the tools or behind the counter, and the page has gone quiet.
- Your work shows well. Trades, salons, shops, cafés and makers: anything where a before and after says more than a paragraph.
- Your customers look you up first. They check you're real before they call.
- It doesn't suit a rush. If you need sales next week, posting is the wrong tool, and we'll say so on the call.
How it works
A call, a fixed quote, then a page that stays alive.
A 30-minute call
What you sell, who buys it, and what's worth showing. It's all done online, so nobody drives to a meeting.
A fixed quote
One monthly price, in writing. The same price wherever you are.
We make it and post it
The person who scopes the work is the one who does it. If the look isn't settled yet, a brand identity comes first.
Pricing
How much does social media cost for a small business?
"From" prices are a guide. You get a fixed quote after a 30-minute call. Australian dollars, ex GST.
Content and social
from $1,490/ month
12 posts a month across two platforms, including 4 short videos. 3-month minimum.
Brand identity
from $3,500
The logo, colours and typefaces your posts are made from.
Local SEO and AI search
from $790/ month
For being found on Google when someone searches. 6-month minimum.
FAQ
Straight answers.
How much does social media cost for a small business?
Content and social from Graphite Digital Studio starts from $1,490 a month, ex GST, with a 3-month minimum. That covers 12 posts a month across two platforms, including 4 short videos. It is a guide price in Australian dollars. The fixed quote comes in writing after a 30-minute call, and the price is the same wherever you are.
What do I get each month?
Each month Graphite Digital Studio makes 12 posts for your business across two platforms, and 4 of those posts are short videos. In a normal month that works out to about three posts a week, one of them a video. A platform is one social media app, such as Instagram or Facebook. Which two platforms is settled on the 30-minute call.
Will posting on social media get me more customers?
Posting on social media does not bring customers by itself, and Graphite Digital Studio will not promise followers, reach or sales. What regular posting does is keep a business looking alive. When someone hears your name and looks you up, they see recent work, not a page that stopped two years ago. It gives people a reason to remember you when they need what you do.
I have no time to post. Do I still have to do anything?
Graphite Digital Studio makes the posts and puts them out, so you are not the one who has to remember. We still need to know what is happening in your business, because posts about real jobs and real products beat generic ones. What we need from you, and how you get it to us, is settled on the 30-minute call before you get the fixed quote.
Do you use stock photos?
Graphite Digital Studio uses no stock imagery on its own website. Every image on it was made for it. We hold your posts to the same standard. A stock photo of strangers shaking hands tells nobody anything about your business, and people scroll straight past it. Your posts should show your work, your products and your place.
Should I spend on social media or on SEO?
Content and social does a different job from SEO, and Graphite Digital Studio offers both. Social posts keep a business looking alive to people who already know the name. Local SEO works on the moment someone searches Google for what you sell, and starts from $790 a month with a 6-month minimum. If nobody can find you on Google, start there.
Can you do the brand and the website too?
Yes. Graphite Digital Studio also designs brand identities from $3,500 and builds websites from $5,900 for up to six pages, in Australian dollars, ex GST. Posts work harder when the look behind them is settled and there is a clear website to send people to. Each one gets a fixed quote in writing after the 30-minute call.
Page gone quiet?
Bring us a problem.
Send us your page, or tell us you never started one. On the call we'll say whether posting is the right fix, or whether the problem is somewhere else.